Artisan CEO Jaspar Carmichael-Jack says KC Green dispute is settled, pulls Ava ads using 'This is fine'
Artisan took down New York and San Francisco ads that riffed on KC Green’s meme; Green says the settlement came together quickly, per TechCrunch, with terms undisclosed.
By Ryan Merket · Published
Primary source: TechCrunch
Why it matters
The settlement is a reminder that meme-fueled marketing can backfire fast. For AI founders moving quickly, clearing rights on recognizable art is not optional when campaigns go public.
Artisan founder and CEO Jaspar Carmichael-Jack says the company has reached an agreement with cartoonist KC Green after marketing for its AI assistant Ava referenced Green’s "This is fine" imagery, according to TechCrunch.…