Malachyte 融得 1000 万美元，将 Spotify 式的用户向量引入电商

Bessemer 和 Gradient 共同领投了支持 Sidd Motwani、Ian Anderson 和 Shivaditya Sinha 推动从购物者的首次会话起就实现店铺个性化的融资轮。

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Primary source: PR Newswire

为何重要

Malachyte 正在将其创始人在 Spotify 协助实现生产化的研究转化为零售基础设施。种子轮融资将检验该架构是否能在少数早期客户之外带来可重复的营收增长。

A lone shopper interacts with a retail space that subtly shifts its displays to reflect personalized recommendations, illustrating Malachyte's user-vector commerce personalization.

Malachyte, founded by Sidd Motwani, Ian Anderson and Shivaditya Sinha, raised a $10 million seed round to sell real-time behavioral modeling to online retailers.…

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