Google opens Gemini and Search to app developers through Connected Apps

The U.S. public preview lets developers submit integrations for either product or both, with review and usage tools in Google Connected Console.

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Primary source: TechCrunch

Why it matters

Google is turning Gemini and Search into potential distribution channels for third-party services, while keeping integration approval and measurement inside its own platform. The preview gives developers a route in, but usage and commercial impact remain unproven.

A person types on a laptop displaying code, Google logos and a connected icon diagram, beside a Google-branded bottle and a phone.

Google opened its Connected Apps Platform to U.S. developers on October 28th, giving businesses a way to bring their services into Gemini, Search or both. The platform targets the people who build those services: Google wants more of them available inside its AI products, where users can ask for a task and act on a linked account without starting in the standalone app.…

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