InvestiFi raises $20 million as credit unions back embedded investing push

Vibe Credit Union led the financing, and InvestiFi says signed institutions climbed from four in 2024 to more than 60 by July 2026.

By · Published

Primary source: PR Newswire

Why it matters

InvestiFi's backers are also its target market and distribution channel. The $20 million gives Sarreshteh capital to convert signed credit unions and banks into funded investor accounts while keeping deposits away from outside brokerages.

Illustration of a monumental credit union building facade representing InvestiFi's partnership with Vibe Credit Union and the expansion of embedded investing across credit unions.

InvestiFi, led by founder and CEO Kian Sarreshteh, announced Wednesday that it raised $20 million to expand digital investing software embedded inside credit unions' and community banks' existing online banking products.…

When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.

Reader comments

Conversation for this story loads after sign-in.