Meta puts camera-free Ray-Ban glasses on sale for $349
Meta is adding a prescription-ready, audio-first option to its EssilorLuxottica partnership, with Meta AI and up to 12 hours of battery life.
By Ryan Merket · Published
Primary source: Meta Newsroom
Why it matters
Meta is testing whether audio and AI can sell smart glasses to people who do not want a camera on their face. The product expands the company's eyewear strategy, but Meta has not shared Audio-specific sales or usage figures.
Meta, whose founder and CEO Mark Zuckerberg sets its product strategy, put its first audio-only Ray-Ban glasses on sale in the United States on October 13th, starting at $349. The Ray-Ban Meta Audio glasses keep speakers, microphones and Meta AI while dropping the camera, giving shoppers a way into Meta's wearable-AI lineup without buying its recording hardware.…