Langmack and Slater launched a second Soar, this one for flight booking

Their May launch put an AI flight-booking service under the name Stanley Virgint had given his AI travel companion. Soar Flights was still publicly using the Soar name on September 25th.

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Primary source: Business Insider

Why it matters

The two startups used the same name in the same travel market, and a trademark lawyer quoted by [Business Insider](https://www.businessinsider.com/soar-startup-name-ai-travel-fight-2026-9?ref=runtimewire) said that combination could cause confusion. For founders, the dispute shows how a naming conflict can create legal questions before the products' market positions are settled.

A hand rests on a minimalist desk next to a discarded sketch and a tablet displaying a new, clean design, symbolizing a company's rebranding.

Henry Langmack and Alex Slater launched Soar Flights, a flight-booking startup, under the name Stanley Virgint had already given his AI travel companion. The overlap became a naming dispute in May, after an exchange between the founders on LinkedIn, according to Business Insider's account.…

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