Bloomberg 称 Phia 的创始人推动了可能声称未应得销售归属的联盟功能
Bloomberg 报道称，Phia 的创始人 Phoebe Gates 和 Sophia Kianni 推动了可将未由 Phia 促成的销售归功于自己的联盟归因功能，此报道延续了对该软件七月的相关报道。
By Ryan Merket · Published
Primary source: Bloomberg Technology
为何重要
Phia 要求商家和投资者信任其能够带来增量购买。Bloomberg 报道称创始人涉嫌参与，加上交易和佣金总额仍未量化，使得支撑 Phia 联盟收入和销售主张的衡量方法受到审查。
Bloomberg reported on August 11th that internal Slack messages and people familiar with the matter showed Phia co-founders Phoebe Gates and Sophia Kianni pushed for features that took affiliate credit for sales Phia did not drive. The report newly places the disputed product direction with the founders of the fashion-shopping startup.…
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