Hertha Metals built cleaner steel around the industry's least romantic constraint: price
Laureen Meroueh's Texas pilot uses natural gas and electricity to turn ore into liquid steel in one furnace, cutting emissions by at least half, Hertha says.
By RuntimeWire Staff · Published
Primary source: MIT Technology Review
Why it matters
Meroueh is testing whether industrial decarbonization can move faster by beating coal-based steel on cost first.
Hertha Metals founder and CEO Laureen Meroueh has built a one-metric-ton-per-day steel pilot in Conroe, Texas, around a blunt commercial premise: lower-emissions steel has to compete on price before mills will adopt it. Hertha says its furnace can turn iron ore directly into refined liquid steel while cutting operating costs by 25% and emissions by at least 50% compared with conventional U.S. steelmaking.…
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