Polymarket's influencer push puts Shayne Coplan's trust machine under scrutiny
Business Insider says paid creators posted about Polymarket at least 490 times without clear sponsorship disclosures.
By Ryan Merket · Published
Primary source: Business Insider
Why it matters
Polymarket's edge is not just liquidity. It is the belief that its odds are a cleaner public signal than commentary. Undisclosed paid promotion threatens that belief at the moment prediction markets are trying to move into the US mainstream.
A Business Insider report published June 5th says Shayne Coplan's Polymarket paid influencers hundreds of thousands of dollars before they promoted Polymarket on X without clearly disclosing the relationship.…
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